FAQ: Pyramid Scheme – Network Marketing is a scam

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[0:00:10.5] KC: Welcome to the All About Beachbody Coaching Podcast. My name is Keith Callahan. I am a Team Beachbody Coach, my wife and I have been coaching for about five years as of the recording of this and about three and a half years in, we were inducted into the Beachbody Millionaire’s Club. I’m a three time elite coach, have over 23,000 coaches on my team, on my down line and we also have over 20 five star and above coaches.

I’m also the host of the podcast, All About the Business of Life, that’s our mothership podcast helping people to identify, create, and eventually realize the life they love to live. So that’s All About the Business of Life is our sister podcast and today before we get started, I just want to go through two quick things.

The first, at the end of today’s episode, I’m going to talk in detail about a free PDF download. You really want to make sure you download this. It’s a snapshot of 50 coaches and just talking about who they are, what they like about Beachbody, the income that they’re making and it’s really important for two reasons.

First of all, it’s going to give you the understanding of who actually becomes a coach and it’s also going to help you to really understand that yes, you can do this and you can be successful with it. So in order to get that free PDF, just send a text message to 38470 and include the word “Beachbody” in the body of that text message. Again, 38470 and include “Beachbody”.

And as a special give away, this month we’re going to choose one person. So for everybody that texted in and gets that free giveaway, we’re going to choose one person and we’re going to give away a free bag or box of Shakeology, $130 value. So go ahead, send that text message to 38470, the word “Beachbody”, you’re really going to like what we send over to you.

Also, if somebody else sent you to this podcast, make sure that you reach out to them directly. If you found this podcast through either some search through the inter web somewhere or my wife or myself sent you here and you want to learn more about working with us, go ahead and swing over to Keithcallahan.com/partner.

All right, enjoy today’s episode.


[0:03:08.3] KC: Welcome to today’s episode of All About Beachbody Coaching. Keith Callahan here and today we’re talking about pyramid schemes and network marketing being icky. I get this, I totally, totally, totally get it because I was in that boat. Kind of a mixed in that boat though. I grew up with network marketing in my family. My aunt was very, very successful with network marketing and she lived next door to me. She was with a company called Home Interiors and Gifts. She did really well with it and my mom was also a distributor for them, which basically meant she would go to people’s homes and do parties, kind of like Tupperware parties.

So I grew up around it but there were two instances when I was in my early professional career, like in my early 20’s that the first one was, I replied to an ad in the paper for spa sports nutrition company, like some position with it. I thought I was going in for an interview and next thing I know, they had us check in and then all of a sudden I’m sitting in this room with like 20 people and we got pitched on this network marketing idea, and I just didn’t like that. I didn’t like being tricked like that and I was like, “That was just scummy. Like if you have to trick somebody into listening to your presentation, that’s just scummy.”

And there was another situation like that where I was just really turned off by network marketing. Yeah so when my sponsor started talking to me about this business, it actually — it took six months before I decided to sign up as a coach and my reaction with it was kind of a few different things. The first thing is, I actually thought I was too good for it in all honesty, like I thought I was too good for this industry, I thought I was better than that. I thought this industry was like a scummy industry. Honestly I believed that, totally don’t believe that now, but that was my reality.

And then I also had this thing like I kind of or I was in love with beach body, I had gone through, I had done P90X, I was drinking Shakeology, it was at a time in my life when I went through a really tough period and it really pulled me through. So I had this respect for the company and respect for the products but the marketing piece, the network marketing piece and then it was also like, “Well how many DVD’s and shakes do I have to sell to make any money?” It really sounded like a lot of work for not that much money and you have to get in first for it to really be worth it.

I don’t know, somehow, some way, I opened up my mind. Somehow, some way I realized that the things I was doing in life hadn’t gotten me to where I wanted to be. I was working a ton of hours, I was making okay money but I was working so many hours and I wasn’t seeing at that time, I’m a father of four now, god bless me. Father of four, four kids under six years old with a three month old while I’m recording this. But at that time, I was a new father with my first baby, so this was like six years ago, my daughter Dakota, and I was working 50, 60 hours a week and at the end of the day I wanted nothing more than to spend time with my family but I had nothing left.

So what I was doing wasn’t working. The plan that I had had in life wasn’t working and yeah, somehow, some way I opened my eyes to this opportunity and my life has never been the same again. I realized that first of all, you already know, I don’t have to explain to you that we have reputable products, right? You know, basically, here is the deal, anybody that does a Beachbody program and follows it, not people that do it half way. If you do the program, you do the workouts, you follow the nutrition guide, you’re guaranteed to get results, hands down, no questions asked.

So the products and the programs, I knew they were legit, I got to understand a little bit more about who actually is a Beachbody coach? What type of people are doing this? And I realize that it was a community of people who loved developing themselves, like they loved becoming better, they love taking care of themselves, they were healthier. They loved helping other people. Then I learned a little bit about the people that ran the company. I went to an event and I got to meet Tony Horton and Shawn T and Chalene Johnson, and all these guys and wow, it was just, everything was totally different.

So then I researched the business, I researched, what is this business really about? I realized that my misconceptions about network marketing, about people getting tricked, about only the people at the top make money, all those negative things that we can say, because it’s something different, right? This isn’t the normal nine to five, this isn’t the normal go to college and get a good job. It’s a different industry, it’s a very emerging industry, it’s an industry that’s going to be getting bigger and bigger over the next 10 to 20 years. What I really realized, when we boiled it down, what was Beachbody all about? It was simple, it’s about helping other people achieve their goals.

It was about loving and supporting and caring for people, it was about being there for people that didn’t always have people that were there for them in their lives. It was about not going anywhere, it’s about making a commitment to others that, “Listen, I’m going to get you involved in this program or I’m going to sponsor you to become a coach and I’m going to be here for you. I may not have all the answers, I may not know everything but I’m going to be here. I’m going to help you to find the answers, I’m going to help you to work towards achieving your goals to live a healthy and fulfilling life.”

That was the shift that happened with me, it’s a shift that I’ve seen happen with literally hundreds of thousands of people who opened their eyes to an opportunity that can literally change your life, that can give you the ability — here is the thing that makes network marketing different. It gives you freedom of time when you build it correctly. I have friends who used to be doctors, who used to be lawyers making ungodly amounts of money but they didn’t have time. The number one commodity that we have in life is time. When you build this business correctly, that’s what we teach you how to do.

When you build it correctly, it’s not a get rich quick scheme, it’s not an overnight thing but when you build this correctly, you get that number one commodity back in your life, you get time. Time to do what you want, when you want with who you want. For me, that was time to spend with my spiritual community, that was time to spend in prayer, that was time to spend with my family, time to spend with friends, time to pursue other hobbies. I pray that you get it, that you really get it, maybe this episode helped you. Pyramid scheme.

It’s an amazing, amazing business model. Is it perfect? No, but to me it’s the best. I can’t think of anything else that doesn’t — no other business model compares with it. You get to be in business for yourself but not by yourself. You don’t have to do all the shipping of the products, you don’t have to do all the marketing, Beachbody does that for you, you don’t have to come up with all the Shakeology ingredients and all these new programs. You don’t have to have employees, you don’t have to have payroll, you don’t have to have a big overhead office, you don’t have to have any of that but you get to be in business for yourself and you get to create a life of your dreams and help others do the same.

All right, that is my answer to pyramid scheme and network marketing being ick. An industry that totally changed my life and has allowed me to change so many other lives. All right, peace, see you on the next episode.


[0:12:22.1] KC: All right, so I hope you’re enjoying these episodes. I know that I really enjoyed putting them together for you and I just want to talk to you about a bonus that we’ve put together for you. So I know that there’s so many people from so many different walks of life that have come onto our team and have experienced success with this business. First, I just want to state to you and I want you to really hear this, you can do this. It doesn’t matter what your background is, what you’ve done in the past, what you’ve done up to this point, you can do this and we’re here to help if you want to do it.

But anyway, the bonus that we’ve put together for you, it’s a document that’s a snapshot of 50 coaches on our team, or roughly 50 coaches. So we’ve got coaches that are making $100 a week, we’ve got coaches that are making over $15,000 a week. We’ve got coaches from all different backgrounds and what this document does is it gives the name of the coach, it also gives a little bit of a testimonial or a “What has Beachbody done for you” quote. Then it shows the coach’s weekly income, what they’re making on average on a weekly basis.

Then there’s the best part, is it’s actually connected to that person’s Facebook page. So you can go through this document, you’re going to see all these different coaches and you’re able to actually click on their name and find out about them on Facebook. So really, really cool thing there and it gives you the opportunity to understand that there’s somebody out there just like you that’s doing this business. Now in order to get that document, send a text message to 38470 and then in the body of the text message just type “Beachbody”.

So again, send a text message to the number 38470 and then in the body of that, just type “Beachbody” and what we’ll do is we’ll get you connected and we’ll make sure that you get that document. The second thing I want you to do is, if you’ll go to Keithcallahan.com, you’re going to be able to get tons of information deeper than just on this podcast. We have a bunch of frequently asked questions about Beachbody, just all kinds of blogs, all kinds of information.

We also have a section called the monthly report. Within that section, for my wife and I, it tracks the very first week that we got started with Beachbody all the way up until today and it tracks what’s been going on in the business, what’s been going on in our personal life as well as focusing in on the income and how the income grew over that time and again, that’s Keithcallahan.com.

If you’re ready to get started which I pray that you are because this business has the opportunity to change your life, reach out to the coach that sent you here. If you have questions, ask them questions. If not, just let them know that you’re ready. If a specific coach didn’t send you here or if my wife or myself sent you here and you want to get in contact with us, the easiest way to do that is just send an e-mail to keith@keithcallahan.com.

I’ll just leave you with this one piece of parting advice. If what you’re doing in your life hasn’t gotten you to where you want to be and doesn’t have the potential to get you to where you want to be, it’s time for a change. We’d love to be that change for you and we’d love to be able to support you through that entire journey. Until next time.